Wisconsin lodging industry

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Click on the image above for more information from the AH&LA Educational Institute.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member? Contact Denise in the WH&LA office for assistance.


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We are pleased to provide to members three new resources specifically relating to the State Smoking Ban which goes into effect July 5th throughout the state. All of the following resources are available at the WH&LA Smoking Ban Resource page.

  1. The WH&LA Smoking Ban Guide for Wisconsin Lodging Properties. This Guide provides all lodging properties with the information needed to comply with the new Smoking Ban Law, as well as implications unique to lodging that you will need to consider and prepare for as a result of the Law
  2. The WH&LA Smoking Ban Guide – for Smoke-Free Lodging Properties. This version covers just the information that is pertinent to properties that are already “Smoke-Free”. These properties will still have new obligations and considerations under the Smoking Ban Law, so it is important to review this information if you are already Smoke-Free.
  3. Sample Smoking Ban Signage. With language and a design approved by the Department of Commerce, the entity responsible for rules on signage for the smoking ban, this will inform guests of the new law as well as the penalties and actions the law requires. It is designed to be placed in your lobby area near or at the Front Desk, to ensure guests can see it, in compliance with the new law. The suggested signage is available in full-page, half-page, and quarter-page formats to allow properties to have signs printed in the size you prefer. These signs can also be placed in the sleeping rooms for more specific clarification in addition to the standard no-smoking symbol signage that can be purchased from vendors. (If you are having difficulty printing in the specified sizes, please check your print settings)

In addition, we have updated the WH&LA Member “Rate Card” to now include the new pertinent Smoking Ban language. This includes the other state statutes that should be clearly posted in every room, and can conveniently be copied/printed for the back of your room/unit doors. All rooms/units are required to post their rates in a minimum of 12 point type, which is considered a standard visible type size. That is why the statutes are noted in 12 point type as well, to provide you with properly sized wording for your protection.

You will need your User ID & Password to access the above materials, please contact the WH&LA office for assistance if needed.


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Click on the image above to order the text from the AH&LA Educational Institute.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member?  Contact Denise in the WIA office for assistance.


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The WIA is once again heading to Washington D.C. for the 2010 AH&LA Legislative Action Summit:

March 15-16, 2010
J.W. Marriott Hotel
Washington, DC

From AH&LA:

“This is your chance to visit your Senators and Representative and let them know your opinion on pending legislation. There is no better opportunity for hoteliers to come make a big difference on the legislation that matter most to you in 2009 and 2010: economic recovery, health care, card check, and travel.

At the 2010 LAS, you will gain insights from lawmakers and top industry executives on how impending legislation will impact your business decisions. LAS’s Industry CEO panel will feature an in-depth discussion on issues from these top industry leaders:

• Jim Abrahamson, President, The Americas, InterContinental Hotels Group
• Steve Joyce, CEO, Choice Hotels International
• David Kong, President & CEO, Best Western International Inc.
• Christopher Nassetta, President & CEO, Hilton Hotels Corporation

With the economy, health care, and card check legislation on the table during the 2010 election year, Congress needs to hear your point of view.”

Click to see the full schedule, accommodation information, or to register now.

For more information on WIA’s scheduled appointments or to join the Wisconsin delegation, please contact the WIA office. In 2009, five WIA members made the trip on behalf of Wisconsin’s lodging industry. Can we get an even stronger showing this year?


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Becoming a lodging member has great benefits!

Through both print and electronic communications, members are kept informed of the latest industry news. The quarterly Inn Touch magazine, monthly Innsider e-newsletter and timely e-alerts and legislative briefs put the most current and relevant lodging industry updates and information at your fingertips.

From the latest on revenue management to marketing tips, energy cost-saving strategies to comparative wage data, WIA publications keep members “in the know.”

Information & Resources
Whether you’re looking for money-saving ideas, industry benchmarking data or have regulatory or room tax questions, WIA will provide the answers. Each month the Innsider e-newsletter features the most recent regional Occupancy and ADR data available from Smith Travel Research.

The Innkeepers’ Resource Guide provides answers to members’ most commonly asked questions and can be found online 24/7 at the WIA members’ Web site. Room tax resource pieces are also available to members online. Finally, the Lending Library contains a wide selection of training materials available for complementary member use.

Through both print and electronic media, WIA members receive year round exposure.

With more than 220,000 copies of the Wisconsin Lodging Directory currently in circulation, travelers from Wisconsin, Minnesota and northern Illinois find WIA member properties in this popular, easy-to-use, take-along guide.

Also, the traveler-friendly, searchable WisconsinLodging.info Web site draws more than 17,000 searches monthly.

For properties interested in affordable options to stretch marketing dollars, WIA offers electronic venues like the Featured Properties section and the new WisconsINN Getaways e-mail program, as well as an array of niche marketing opportunities (electronic and print) in the popular Cooperative Advertising Program.

Federal Representation
As a partner state of the American Hotel & Lodging Association (AH&LA), WIA participates in national issues affecting Wisconsin’s lodging industry. Each spring, WIA representatives meet with Wisconsin’s Congressional delegation in Washington, D.C. to address issues of concern face-to-face, ensuring your voice is heard.

State Representation
Through both a contract lobbyist and WIA’s President/CEO, WIA ensures the interests of the lodging industry are represented in Madison, providing you a voice in the legislative process so your issues are clearly heard. In 2008, the association’s efforts resulted in an increase in the state lodging per diem rates as well as defending room tax expenditures for marketing and tourism purposes.

Members are kept abreast of relevant legislative issues with timely Legislative Briefs and through the online Legislative Center, located on the members’ Web site.

Legal Information
WIA members have access to free preliminary legal advice from our noted hospitality legal counsel. In 2009, members also received a complementary electronic employment compliance manual, helping to avoid potentially costly employment mistakes.

Click here to see membership rates and Join Today!


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To learn more or order the CDs, click on the image itself. Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member? Contact Denise in the WIA office for assistance.


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Now through December 31st, members can save 40% on a number of select DVD titles:

Guest Service
>   10 Minute Trainer: 3-in-1 package
>   10 Minute Trainer: Guest Service
>   ADA: Breaking Down Barriers: Achieving Great Service for Guests with Disabilities
>   Courtesy Rules! Better Telephone Skills Now
>   Guest Service: 3 in 1 package
>   Spirit of Hospitality – Featuring Delivering Quality Guest Service (Available in both English & Spanish)

>   10 Minute Trainer: Housekeeping (English & Spanish versions available)
>   Housekeeping; 4-in-1 bilingual package
>   Housekeeping: Laundry Operations
>   Housekeeping: Quality Guestroom Cleaning
>   Housekeeping: The Deep Cleaning Process (English & Spanish versions)
>   Stay Safe: Awareness Training for Housekeepers (English & Spanish versions)
>   World Trainer: Guestroom & Bathroom Cleaning
>   World Trainer: Laundry

Risk Management
>   10 Minute Trainer: Safety
>   10 Minute Trainer: Security
>   Addressing Workplace Violence in the Lodging Industry (English & Spanish)
>   Crisis Communications Video
>   Fire Safety: Prevention & Response (English & Spanish)
>   Lodging SafetyWorks (English & Spanish)
>   Planning for Emergencies (English & Spanish)
>   Risk Management 3-in-1 package
>   Spotlight on Security for Lodging (English & Spanish)

Click here to view all the DVDs at the EI site.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member?  Contact Denise in the WIA office for assistance.


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AHLA_LOGOThose of you who subscribe to the AH&LA SmartBrief may have caught this information in yesterday’s e-newsletter, but if not, here it is again:

Make sure your property is prepared to handle employee absenteeism, sick guests, increased sanitation efforts and the many other challenges H1N1 is predicted to bring to our industry. AH&LA’s new 25-page guide can help answer many of your questions about the flu in the workplace. Visit www.ahla.com/flu for updates throughout the season, as well as additional resources and guidelines.

Also included on AH&LA’s Flu Information page, you’ll find links to:

Finally, to get the latest information on the 2009 H1N1 Vaccines from the Centers for Disease Control, click on over to their information page here.

As a Partner State of the AH&LA, WIA members with 51+ rooms automatically have dual membership in AH&LA.  For properties with less than 51 rooms, click on over to see the benefits of joining the AH&LA as well as WIA.  Not a WIA member? Check out what you’re missing at JoinWIA.com!


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The Wisconsin Innkeepers Association (WIA) is pleased to honor Professor Joseph Holland J.D. from the University of Wisconsin-Stout as the 2009 Associate of the Year. Given annually, WIA awards this honor to an individual who services Wisconsin’s lodging industry in an exemplary manner.ProfHolland

Joe is a current member of the WIA Board of Directors who, along with Student Director Rachel Bernstein, has helped connect lodging industry professionals with students in Hospitality. He is a tenured full professor in the Department of Hospitality and Tourism, teaching Hospitality Law & Liability, Foodservice Finance & Cost Controls and more.

Participating in articulation agreements as far away as Singapore, Spain, and RAI University in India, as well as here in Wisconsin with Lake Geneva High Schools and Gateway Technical College, Joe has learned and shared his expertise through UW-Stout for 23 years. In 1998 he was awarded the Educator of the Year Award from the Menomonie Chamber of Commerce.

Part of Joe’s work has been to coordinate the AH&LA Educational Foundation scholarships for students in the Hotel, Restaurant, and Tourism Management Program, with many students at UW-Stout receiving valuable scholarships to assist with their education over the years.  In addition to his role on the WIA Board of Directors, Joe also serves as Faculty Advisor to the American Hospitality Professionals chapter at UW-Stout, two national committees with the American Resort Development Association, chairs the Menonomie Tourism Commission and is the Associate Director of the Groupware Competency Center at the University of Paderborn in Paderborn, Germany.

Joe received his award earlier this week at the 2009 Wisconsin Lodging Conference & Trade Show at the Glacier Canyon Lodge at the Wilderness in Wisconsin Dells. Congratulations again to Professor Holland: the 2009 Associate of the Year!


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The Wisconsin Innkeepers Association is proud to honor the 2009 Innkeeper of the Year, Brian Brandstetter from Cornerstone Hotel Management in DeForest. The “Innkeeper of the Year Award” is a time-honored tradition to recognize an outstanding individual who exemplifies the hospitality industry in our state.BrianBrandstetterCHA

Brian has served as the President of Cornerstone Hotel Management, operating five hotels in Wisconsin and one in Illinois, for the last 12 years.

Beginning with attending committee meetings in 1991, Brian began his service on the WIA Board of Directors in 1992, serving as a Chair or Vice-Chair of every WIA Committee.
He was elected WIA Secretary-Treasurer in 1998 and moved
up the ladder through all officer positions, serving as the WIA Chairman of the Board in 2002. He receiving the AH&LA Most Valuable Volunteer Award for Wisconsin in 2003, and has continued to serve on the WIA Board until his term expires this December.
Tops on his list of successes, he was voted “#1 Dad” by his kids which he described as his “best award and reward of them all.” His list of Awards for the properties he has overseen, representing multiple franchises, includes:

  • Hampton Inn’s Circle of Excellence Award
  • Two retention awards with Country Inn as well as their 2000 Inn of the Year
  • Four Quality of Excellence Awards with Holiday Inn
  • Four consecutive Gold Awards with Choice Hotels
  • Five consecutive Director Awards with Best Western

A graduate of UW-Stout, Dale Carnegie Training, a CHA and a Certified Pool Operator, Brian also served as President of the Chamber of Commerce for two years, initiated a Tourism Commission in DeForest, and has served on room tax committees in 3 different communities.


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