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Occupancy was up 8.4 percent in Wisconsin for April 2013 compared to the same month in 2012. Most market areas saw an increase in occupancy for the month, with the largest increase in Wausau/Stevens Point. ADR was up 2.6 percent statewide for April 2013, with the largest increase in La Crosse.

View Smith Travel Data for your region for April 2013 here. This link is password protected for WH&LA Lodging Members only.

Provided by STR. For detailed lodging performance data for your area, contact STR at 615-824-8664 ext. 3504 or info@str.com.

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Occupancy was down slightly in Wisconsin for November 2012 compared to November 2011 but slightly less than half of all areas saw an increase in occupancy, with the largest increase in La Crosse. ADR was up statewide compared to November 2011, with the largest increase in Wisconsin South Area.

To view Smith Travel Data for your region for November 2012, click here.

The link above is password protected for lodging members only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Provided by STR. For detailed lodging performance data for your area, contact STR at 615/824-8664 x3504 or info@str.com.

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Occupancy was up in Wisconsin for November 2011 compared to November 2010 and nearly all market areas saw an increase in occupancy, with the largest increase in Green Bay MSA. ADR was also up statewide compared to November 2010, with the largest increase in Green Bay MSA.

To view Smith Travel Data for your region for November 2011, click here.

The link above is password protected for lodging memebrs only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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Occupancy was up in Wisconsin in June 2011 compared to June 2010 and most market areas saw an increase in occupancy, with the largest increase in Green Bay MSA. ADR was also up statewide compared to June 2010, with the largest increase in Green Bay MSA.

To view Smith Travel Data for your region for June 2011, click here. (Password protected for lodging members only – e-mail Michelle in the WH&LA Office if you need help logging in.)

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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Occupancy was up in Wisconsin in February 2011 compared to February 2010 and nearly all market areas saw an increase in occupancy, with the largest increase in Green Bay MSA. ADR was also up statewide compared to February 2010, with the largest increase in Madison.

To view Smith Travel Data for your region for February 2011, click here. (Password protected for lodging members only – e-mail Michelle in the WH&LA Office if you need help logging in.)

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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Occupancy was up in Wisconsin in May 2010 compared to May 2009 and all market areas saw an increase in occupancy, with the largest increase in Appleton-Oshkosh MSA. ADR was down slightly statewide compared to May 2009, with the largest increase in Janesville/Racine and Wausau/Stevens Point. To view Smith Travel Data for your region for May 2010, click here. (password protected – e-mail Michelle in the WH&LA Office if you need help logging in)

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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From AH&LA Smart Brief:

U.S. lodging properties could see higher occupancies, rates and revenue in 2010 than previously forecast, according to a Smith Travel Research report. Whereas occupancy previously was predicted to remain flat for the year, the company now expects 2010 occupancy to increase 1.9% to 55.8% and average daily rates are expected to decline by 2.3% to $94.45, compared with the previously predicted 3.2%. Revenue per available room is expected to decrease only by 0.5%, compared with the earlier forecast of 3.2%.

To read the entire article from Travel Weekly, click here.

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