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Occupancy was up 1.9 percent in Wisconsin for January 2013 compared to the same month in 2012. Most market areas saw an increase in occupancy for the month, with the largest increase in Wisconsin South Area. ADR was up 1.9 percent statewide for January 2013, with the largest increase in Appleton-Oshkosh MSA.

View Smith Travel Data for your region for January 2013 here. This link is password protected for WH&LA Lodging Members only.

Provided by STR. For detailed lodging performance data for your area, contact STR at 615-824-8664 ext. 3504 or info@str.com.

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Occupancy was up in Wisconsin for 2011 compared to 2010 and nearly all market areas saw an increase in occupancy for the year, with the largest increase in Green Bay MSA. ADR was also up statewide for the year, with the largest increase in Appleton-Oshkosh MSA.

Occupancy and ADR were also up statewide for December 2011 compared to December 2010.

To view Smith Travel Data for your region (now with a separate Door County market area) for year-to-date 2011 (and December 2011 monthly data), click here.

The link above is password protected for lodging members only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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Occupancy was up in Wisconsin in March 2011 compared to March 2010 and nearly all market areas saw an increase in occupancy, with the largest increase in Green Bay MSA. ADR was also up statewide compared to March 2010, with the largest increase in Appleton/Oshkosh MSA.

To view Smith Travel Data for your region for March 2011, click here. (Password protected for lodging members only – e-mail Michelle in the WH&LA Office if you need help logging in.)

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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