educational resources

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The American Hotel & Lodging Association (AHLA) recently launched an awareness campaign entitled “Search Smarter”  aimed at helping travelers avoid lost reservations, additional fees, and ruined vacations.

Americans make 500 online hotel bookings every 60 seconds, but evidence from new, extensive polling data from the American Hotel & Lodging Association (AHLA) suggests they’re not getting the deal they think they are. The two culprits are (1) online booking scams and (2) misleading marketing messages perpetrated by online travel agencies and their third-party affiliates.

Additional research reveals that online scams made through fraudulent sites are on the rise, resulting in 55 million “bad” bookings of this type each year, costing consumers $3.9 billion.  In 2015, just 6% of travelers reported booking on what they believed was a hotel’s official website, only to find they had booked on a fraudulent site not affiliated with the hotel. Just two years later, the number of travelers who have experienced this has nearly quadrupled to 22%. • Seniors in particular have major concerns about the lack of transparency in online booking – many of which are due to bad experiences. 1 in 10 consumers 65 or older say they have accidentally booked with a fake site when intending to book directly with a hotel.

AHLA Position

Transparency, consumer choice, and guest satisfaction are at the core of the hotel industry’s business model. AHLA is raising awareness among consumers, Congress, and federal agencies to make sure guests have all the necessary information prior to booking their hotel reservations. With so many ways to book a reservation, it’s important to make sure consumers understand how to slow down, search smarter and make the best decisions throughout the booking process for themselves and their families. Consumers should know what to look for before they book a hotel reservation.

Visit https://ahla.com/SearchSmarter to learn more about the “Search Smarter” campaign.

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Click on the image above for more information from the AH&LA Educational Institute.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member? Contact Denise in the WH&LA office for assistance.

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Click on the image above for more information from the AH&LA Educational Institute.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member? Contact Denise in the WH&LA office for assistance.

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CompetitiveEdgeStaff turnover.  It happens in the hospitality industry, and with turnover comes the need for continuous, high quality, affordable training options.  Did you know the Wisconsin Innkeepers Association (WIA) and the Educational Institute of AH&LA have teamed up to provide WIA members access to a free Resource Lending Library?

WIA members can check out a variety of materials such as the following for only a $5 shipping/ handling fee:

  • Competitive Edge: Sales Strategies for Small Properties (video)
  • Front Office Quality Service: Exceeding Guest Expectations (workbook)
  • Managing Housekeeping Operations (video)
  • Understanding Hospitality Law (text)
  • Security: Key Control & Guest Privacy (video)

For more information about the Lending Library or to view the full list of available resources, please contact Pamela in the WIA office.

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Click on the image above for more information from the AH&LA Educational Institute.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member?  Contact Denise in the WIA office for assistance.

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CHA-ImageThe Certified Hotel Administrator (CHA) is the most prestigious certification available to a hotel general manager or hospitality executive. Those who earn the CHA are an elite group of hospitality professionals who by combining education and experience with dedication to the industry have achieved a high level of expertise.

Enroll in the CHA program and online CHA Assessment Tool by December 31, 2009, and save $100.

Cost: $425 for AH&LA members/ $625 for non-members
(Regular pricing for the CHA program is $450 for AH&LA Members/ $650 for non-members + $75 for the CHA Assessment Tool.)

Special offer includes:

  • CHA Assessment Tool
  • Exam Preparation Booklet
  • Three Volume Resource Materials CD
  • Exam
  • Certificate and Lapel Pin upon successful completion of the Exam

To order: Call 888-575-8726 or 407-999-8100; or learn more and download an application here.
Reference offer code: CHAYE
Your application must be postmarked by 12/31/09.

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Now through December 31st, members can save 40% on a number of select DVD titles:

Guest Service
>   10 Minute Trainer: 3-in-1 package
>   10 Minute Trainer: Guest Service
>   ADA: Breaking Down Barriers: Achieving Great Service for Guests with Disabilities
>   Courtesy Rules! Better Telephone Skills Now
>   Guest Service: 3 in 1 package
>   Spirit of Hospitality – Featuring Delivering Quality Guest Service (Available in both English & Spanish)

Housekeeping
>   10 Minute Trainer: Housekeeping (English & Spanish versions available)
>   Housekeeping; 4-in-1 bilingual package
>   Housekeeping: Laundry Operations
>   Housekeeping: Quality Guestroom Cleaning
>   Housekeeping: The Deep Cleaning Process (English & Spanish versions)
>   Stay Safe: Awareness Training for Housekeepers (English & Spanish versions)
>   World Trainer: Guestroom & Bathroom Cleaning
>   World Trainer: Laundry

Risk Management
>   10 Minute Trainer: Safety
>   10 Minute Trainer: Security
>   Addressing Workplace Violence in the Lodging Industry (English & Spanish)
>   Crisis Communications Video
>   Fire Safety: Prevention & Response (English & Spanish)
>   Lodging SafetyWorks (English & Spanish)
>   Planning for Emergencies (English & Spanish)
>   Risk Management 3-in-1 package
>   Spotlight on Security for Lodging (English & Spanish)

Click here to view all the DVDs at the EI site.

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member?  Contact Denise in the WIA office for assistance.

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HousekeepingVideos

WIA Members can Save 30% on Housekeeping Training Videos:

World Trainer: Guestroom & Bathroom Cleaning

World Trainer: Guestroom & Bathroom Cleaning
Language-free(TM) training. Includes alternative beddings, glassware cleaning, green practices, easy-to-follow visual icons, and wrong-way/right way tips.

$125 AH&LA members (reg. $179.95)
$155 Nonmembers (reg. $224.95)

World Trainer: LaundryWorld Trainer: Laundry
Language-free(TM) training. Program covers gathering, sorting, loading, washing, drying, folding and stacking.

$125 AH&LA members (reg. $179.95)
$155 Nonmembers (reg. $224.95)

Housekeeping: Quality Guestroom CleaningHousekeeping: Quality Guestroom Cleaning
Feature the latest and most effective guestroom and bathroom cleaning techniques, including, enhanced bedding, glassware cleaning, and green practices.

$125 AH&LA members (reg. $179.95)
$155 Nonmembers (reg. $224.95)

Stay Safe: Awareness Training for HousekeepersStay Safe: Awareness Training for Housekeepers
Available in English and Spanish
Alert housekeepers to possible dangers and prepare them for their responsibilities to establish and maintain a safe environment for both guests and employees.

$88 AH&LA members (reg. $125.95)
$125 Nonmembers (reg. $179.95)

To order, click the images/ titles above.
Offer ends 9/30/09
Please reference offer code: HSKP3

Need help with your AH&LA ID Number or not sure if you’re an AH&LA Member?  Contact Denise in the WIA office for assistance.

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WIA logoMembership in the Wisconsin Innkeepers Association is an investment in your success! From promoting your property in our Wisconsin Lodging Directory to our contract Lobbyist in Madison to our monthly electronic newsletter -The InnSider- we bring results.  Below are just a few of the ways we work for you….

1.  MARKETING OPPORTUNITIES:
Expand your marketing presence while saving money through:

  • A free listing in the Official Wisconsin Lodging Directory (annual distribution over 220,000)
  • A free, complete listing at www.WisconsinLodging.info (over 22,000 unique visitors last month alone)
  • Two dozen online, digital billboard and print advertising opportunities in niche markets that are important to you

2.  LEGISLATIVE VOICE & ESSENTIAL INFORMATION:
Protect the interests of your business; from Room Tax to State Tourism Marketing Funding and beyond, we make sure you’re heard.  You’ll also be kept informed about regulatory changes impacting your business before it’s too late.
3.  DISCOUNTS:
Whether you’re recruiting employees, advertising to travelers, or training new or existing staff, members-only discounts are available to help you.
4.  CONNECTIONS:
Make new connections with some of the best and brightest in Wisconsin lodging at Committee meetings, Seminars, and our Annual Lodging Conference & Trade Show. Additionally, WIA keeps you connected to our national organization (AH&LA) as well as other state tourism groups.
5.  LEGAL RESOURCES
From free preliminary legal advice from our experienced legal counsel to the Innkeepers’ Resource Guide, we have the answers to your questions.
6.  EDUCATIONAL RESOURCES
Discounted training materials, educational workshops, and our Resource Lending Library provide you and your team a variety of training opportunities.
7.  COMMUNICATION:
Current information and timely notices -including the latest Smith Travel Research Data for Wisconsin -through our quarterly InnTouch magazine, monthly electronic InnSider, and Legislative E-Alerts keep you up-to-date.

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