WH&LA Membership Features

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WH&LA offers all member properties a free listing on our website at wisconsinlodging.org. We encourage all member properties to get the most out of this free promotion on the site by adding a property photo, completely free of charge.

Properties can submit a digital photo of their choice to Dustin in the WH&LA office via email, and photos can be updated by WH&LA staff at any time of year. Hard-copy photographs can be mailed to the WH&LA office, c/o Dustin, at 1025 S. Moorland Road, Ste. 200, Brookfield, WI 53005.

Watch for an announcement in early 2012 regarding website enhancements to wisconsinlodging.org, including a feature to display multiple photos of each property on listing pages!

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WH&LA is excited to announce that WisconsinLodging.org will soon feature an enhanced booking solution for the traveling public! Website visitors will be able to view property availability, amenities and rate information to match their Wisconsin lodging needs.

Currently, visitors to WisconsinLodging.org can use the BookDirect application to book a room by searching by city, type of property and dates of their stay. Properties had to opt-in to be included on this page and limited information was returned in search results. A fee was charged by the third-party operator of BookDirect for every reservation booked via this method.

Under our new arrangement, ALL WH&LA member lodging properties can participate in the program without opting in and there will be NO COST for any reservations made via BookDirect. All WH&LA member properties will be searchable in the application, with rates and availability listed where BookDirect has a compatible interface. When the guest is ready to book the room, they will be sent directly to the property’s booking page to complete the transaction.

What you need to do:

If your property has an online booking engine, you’re all set! The BookDirect application will automatically pull rates and availability from most lodging reservation systems on a daily basis.

If your property does not have an online booking engine, BookDirect can provide one for you, as a free service for WH&LA members. Properties can sign up for the service here, and instructions will be emailed outlining the setup and ongoing inventory management for compatibility with the BookDirect application at WisconsinLodging.org.

For hotels in the following chains, the BookDirect application’s parent company, JackRabbit, already has corporate agreements to access your chain’s reservation system: Accor, America’s Best Value Inns, AmericInn, Best Western, Choice, Carlson, Hilton, Hyatt, InterContinental Hotels Group, La Quinta, Marriott, Red Roof Inn, Starwood and Wyndham. WH&LA’s service will simply provide new customers to your franchise system.

Questions? Contact the JackRabbit customer service center here.

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Questions? Email Jennifer in the WH&LA office or call 262/782-2851.

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We’ve compiled the top 10 most frequently searched amenities on wisconsinlodging.org for the first six months of 2011 – do you know which ones are most often searched by travelers? Do you offer those amenities at your property?

TOP 10 AMENITIES AT WISCONSINLODGING.ORG
January – June, 2011

1. AAA Official Appointment (572 searches)
2. No Smoking Allowed (535 searches)
3. Horseback Riding (406 searches)
4. Whirlpool in Room (392 searches)
5. Cottages/Cabins (378 searches)
6. Outdoor Waterpark (373 searches)
7. Beach (305 searches)
8. Fireplaces in Room (295 searches)
9. Complimentary Full Breakfast (234 searches)
10. Meeting Rooms/Conventions (224 searches)

Make sure your property’s amenities are up-to-date on your listing page at wisconsinlodging.org. Making changes and sending updates is easy – just log into the members website (contact Michelle in the WH&LA office or call 262/782-2851 if you need help logging in) and click the Update/Edit Info link. A complete list of all available WH&LA amenities is available here.

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WH&LA and Financial Independence Company Insurance Services have re-launched the Prescription Drug Card Benefit program for WH&LA members, their employees and families. The program offers prescription drug buying options like:

Brand Name Mail Order Benefits, where members can search medications and their discounted prices and order online in one of five co-pay tiers of $25, $40, $50, $60 or $75 (also includes discounted prices on more than 1,400 generics)

Walk-In Pharmacy Benefits, where members can shop locally on immediate-need medications with an average savings of 13%.

Additional benefits include the discount applying to all family members listed on the card, no deductibles, no annual maximum, no exclusions and no exclusions for pre-existing conditions.

To learn more about the new prescription drug card program, its benefits and to enroll, click here.

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Is all the info on your WH&LA listing page up to date?

Take a look at your listing page by visiting wisconsinlodging.org and searching for your property in the Quick Links box in the left sidebar. Click on your property’s link on the search results page to view your listing page. Does your reservations link work? Do you have a photo of your property? Are your listed amenities accurate? Are your Facebook and Twitter links listed?

To make updates to any of the info e-mail Michelle in the WH&LA office or download & complete the Property Information Form and e-mail or fax it back to WH&LA at 262/782-0550.

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WH&LA is pleased to announce a new membership benefit – discounted rates for using Constant Contact for your e-mail marketing! While WH&LA does not endorse any product or service, we wanted to let you know about the availability of this discount, which, depending on your Constant Contact uses, could be as great as 25% off!

Check out WH&LA-member rates on Constant Contact e-mail marketing services here. The rates on the Constant Contact Web site do not reflect the discounted price.

If you are already a Constant Contact user, you can still take advantage of this discount! Just e-mail your Constant Contact username to Bill in the WH&LA office and we will arrange to have the discount applied to your Constant Contact subscription.

They only way to set up a new Constant Contact account with the WH&LA member discount is through this link! Sign up today to take advantage of the prices!

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With an average of 18,000 visitors to wisconsinlodging.org each month, WH&LA member properties have a great opportunity to reach the traveling public. Make sure your listing page showcases the very best your property has to offer by including a photo on your page!

Listing page photos can be updated as often as you like and are totally free! Showcase your snowmobile trails in the winter and your outdoor pool in the summer, or keep a great interior shot up all year round. If you don’t currently have a photo, or would like to change your photo, simply send the image to Michelle in the WH&LA office. Property descriptions, e-mail addresses, contact info and amenities can be updated by e-mailing changes to Michelle, logging into the Members Only portal and clicking the “View/Update Member Profile” link, or downloading the Property Info Form and faxing it back to WH&LA at 262/782-2851.

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