STR Reports Strong Performance by US Hotel Industry in 2012


STR’s preliminary year-end data indicates that the U.S. hotel industry will finish 2012 by posting strong performances in all major metrics. Based on STR data through November, preliminary 2012 year end results for the U.S. hotel industry include increases in supply (0.5 percent) and demand (2.8 percent), a 2.3 percent increase in occupancy to 61.3 percent, a 4.3 percent rise in average daily rate to $106.17, and a 6.6 percent jump in revenue per available room to $65.08.

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