May 2012

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This book presents a one-of-a-kind collaboration of hospitality industry leaders who share their hotel investment experience and expertise with readers. Chapters cover a myriad of timely hotel investment topics including key industry trends, establishing an investment program, managing the investment, e-commerce, revenue management, best practices in food and beverage profitability, key legal issues, and sustainability.

This is an excellent resource for hotel investors and lenders, as well as asset, property, and general managers of hotels. Chapter contributors include: Randell Smith, Paul Beals, Rich Warnick, Peter Yesawich, A.J. Singh, Chad Crandell, Sean Hennessey, Bob Gilbert, David Heath, Jon Inge and more.

Click the image to learn more or purchase this item from the American Hotel & Lodging Association Educational Institute.



Wisconsin Department of Transportation officials expect U.S. Highway 41 to be designated and signed as a federal interstate highway by 2014.

U.S. Sen. Herb Kohl, D-Wis., and Rep. Tom Petri, R-Wis., joined Oshkosh-area business community leaders and DOT officials in Oshkosh in late April to announce the effort would begin to take major steps forward in coming weeks.

However, the effort still faces a few hurdles.

Petri and Kohl continue to push for a federal waiver from interstate weight restrictions for businesses that have existing state permits to haul loads that exceed Highway 41 weight limits.

Like interstate highways, Highway 41 has a weight limit of 40 tons. About 15 percent of truck traffic on Highway 41 have permission to exceed the weight limit. Weight waivers have been granted to companies that haul timber, waste, scrap metal, agriculture and other products.

The full article from is available here.


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Congratulations to the following WH&LA members on their recent awards & achievements!

Amy Simchak, CHA, of The North Central Group, Middleton, has been elected to the WH&LA Board of Directors for a three-year term.

Jefferson Street Inn, Wausau, and HotelRED, Madison, were both awarded TripAdvisor’s 2012 Certificate of Excellence, in recognition of consistent commendation from travelers.

The Pfister Hotel, Milwaukee, was ranked #13 in TripAdvisor’s 2012 Travelers’ Choice Top 25 Luxury Hotels in the United States.

Cambria Suites, Madison, was ranked #21 in TripAdvisor’s 2012 Travelers’ Choice Top 25 Bargain Hotels in the United States.

Past WH&LA Student Representative Ksenia Hedeen was named one of four Outstanding Students by Waukesha County Technical College at the Spring Commencement Ceremony on May 23. Among many co-curricular activities, she served as chair of the college’s Hospitality and Culinary Club.



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A new searchable database from the Wisconsin Department of Natural Resources allows anglers to search by lake, by county and by multiple counties to pull up an interactive map and a listing of the fishing regulations for that water – a great tool for lodging properties to link from their website, where guests frequent waterways for fishing during a stay.

“We hope this will help make it easier for anglers to enjoy their time on Wisconsin’s inland lakes and know how many and what size fish they can keep and the season dates,” says Jon Hansen, a Department of Natural Resources fisheries biologist.

Regulations for rivers, Great Lakes waters, inland trout and others will be added in over time. Anglers should consult their regulation booklet for general restrictions on using bait, how many lines, and the like, Hansen says.

There are two easy ways to reach the database — through DNR’s fishing regulations page or through its Find A Lake page. Anglers can pull up and print out the information before leaving from home, or can use their smart phones to answer their regulatory questions while reeling in a fish, says Joanna Griffin, fisheries policy specialist for DNR’s Bureau of Fisheries Management.

“The searchable database is just one part of what we’re doing this year to make it easier for people to have fun fishing with family and friends,” Griffin says.

A phone application is in the works, and right now anglers can download and print out a 2012 Year of Fish calendar that includes important fishing dates and the 2012 Wisconsin Fishing Report which provides statewide fishing forecast information.


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Occupancy was down slightly in Wisconsin for April 2012 compared to April 2011 but just over half of market areas saw an increase in occupancy, with the largest increase in Door County. ADR was up statewide compared to April 2011, with the largest increase in Madison.

To view Smith Travel Data for your region for April 2012, click here.

The link above is password protected for lodging members only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Provided by STR. For detailed lodging performance data for your area, contact STR at 615/824-8664 x3504 or


Congratulations to Newport Resort, Egg Harbor, winner of the 2013 Wisconsin Lodging Directory Cover Contest! See this great photo gracing the cover of the directory starting in January 2013!

Thanks to all 11 exceptional finalists, as well as the 2,500+ people who cast a vote!


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The Wisconsin Historical Society (WHS) has nearly three million photographs, maps, cartoons, lithographs, birds-eye views, and posters documenting the history of Wisconsin and the upper Midwest. More than 70,000 of those images are available to order online. These include vintage views of Native Americans, sports, landscapes, architecture, people, and small-town life in Wisconsin and all around the country.

WHS can provide archival, high-quality prints of most of these images for display – explore the WHS image collection here.

Until June 30, WH&LA members can take advantage of a 25% discount on prints. Just enter the coupon code HMBB12 at checkout. More information is available here.


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Has your property taken advantage of discounted rates for using Constant Contact for your email marketing? While WH&LA does not endorse any product or service, we wanted to let you know about the availability of this discount, which, depending on your Constant Contact uses, could be as great as 25% off!

Get more information on WH&LA-member rates on Constant Contact email marketing services here.


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