Occupancy was down 1.9 percent in Wisconsin for February 2017. A few market areas saw an increase in occupancy for the month, with the largest increase in Door County. ADR was up 1.0 percent statewide for the month, with the largest increase in Door County.

This link is password protected for WH&LA Lodging Members only.

SOURCE: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED. Provided by STR. For detailed lodging performance data for your area, contact STR at 615-824-8664 ext. 3504, or info@str.com.

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2018 Wisconsin Lodging Directory Cover Contest

Showcase the excitement and beauty that Wisconsin lodging has to offer as the featured property on the cover of the 2018 Wisconsin Lodging Directory!

Gain exposure across the Midwest and beyond when your property graces the cover of 175,000 copies of this annual directory. The Wisconsin Lodging Directory Cover Contest allows properties to submit photos for judging, and compete in an online quest for the most votes from a group of 12 finalist photos. Engage your Twitter followers, Facebook fans, newsletter subscribers and loyal guests to help get out the vote!

THE CALL FOR ENTRIES ENDS - Friday, April 14 @ 11:59 pm CDT.

Details

WH&LA lodging member properties may submit up to two photos featuring indoor or outdoor locations at their Wisconsin lodging property. No identifying signage is allowed. Web-resolution photos may be submitted for judging, but a high-resolution, print-quality version must be available. No exceptions.

Photos must be e-mailed to Michelle in the WH&LA office by FRIDAY, APRIL 14 at 11:59 PM CDT. Photos received after the deadline will not be considered. Hard-copy photos may be mailed to the WH&LA office if digital copies are not available: Lodging Directory Cover Contest, 1025 S. Moorland Road, Ste. 200, Brookfield, WI 53005 and must be received by the deadline.

All photo entries will be submitted to a third-party for first-round judging, where 12 Cover Finalists will be chosen with no more than one finalist image from any one property. Each of the 12 member properties chosen as a Cover Finalists will be charged a $300 promotion fee for the added visibility outlined below. The past three years of cover contest winners (2017, 2016 and 2015) are not eligible to participate in the 2018 contest. No additional fees will be charged to the Cover Contest winner.     

Promotion  

The 12 Cover Finalists will each have a 2018 Lodging Directory cover designed and displayed at WisconsinLodging.org/covercontest from Wednesday, April 19 through Wednesday, May 17. The traveling public will be able to vote for their favorite cover on the page. Each finalist will also be featured in a special edition of the WisconsINN Getaways email newsletter in April, sent to more than 8,000 subscribers. Additionally, finalists will be promoted via WH&LA’s Facebook and Twitter accounts throughout the voting period, and finalists are encouraged to promote the contest through their own social media channels. The winner of the cover contest will be announced on Friday, May 26.

The Fine Print

By submitting photos to the Cover Contest, you are agreeing to pay the $300 promotional fee if you are selected as a finalist. WH&LA member property Cover Finalists will be notified and billed the $300 promotional fee on or around April 19, 2017. If payment is not received by May 17, 2017, the property’s image will be disqualified. The Cover Finalist that is chosen as winner must renew its WH&LA membership on or before June 30, 2017 (or on or before the date of membership-year expiration), to be eligible to be featured on the cover. The winner must also continue or expand its Lodging Directory advertising commitment from 2017. If a property wins the cover contest but chooses not to renew membership, it will be disqualified and the second-place finalist will be named the winner. WH&LA reserves the right to refuse any photo submission for any reason.

Questions? Contact Michelle in the WH&LA office via email at communication@wisconsinlodging.org or call 262/782-2851.

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You are invited to join Wisconsin Women In Lodging (WWIL), a female based organization which strives to provide resources, networking, and educational opportunities to advance the role of women in lodging and tourism.

Mission
To promote and develop in the hospitality industry to help them grow both personally and professionally through leadership, education, and networking support.

Benefits

  • Access to the AH&LA WIL searchable directory
  • Invitations to education events with inspirational women speakers
  • Networking & Mentoring Opportunities

Membership
Membership is free for anyone employed at a WH&LA member property.
Men wishing to support the mission of WIL may also become a member at no cost, as long as their company is a WH&LA member.
To make sure you are included in our database, please email Monica Bennett at service@wisconsinlodging.org
Register now!
https://www.tfaforms.com/277429

Events
WIL holds two annual events – in the Spring and Fall. Stay tuned for information on our upcoming events!

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Occupancy was down 1.4 percent in Wisconsin for January 2017. About half of market areas saw an increase in occupancy for the month, with the largest increase in Door County. ADR was down 0.3 percent statewide for the month, with the largest increase in Milwaukee.

This link is password protected for WH&LA Lodging Members only.

SOURCE: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED. Provided by STR. For detailed lodging performance data for your area, contact STR at 615-824-8664 ext. 3504, or info@str.com.
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The Wisconsin Chapter of HSMAI is launching soon! The kickoff meeting will be held at the Madison Concourse Hotel & Governor’s Club on Thursday, March 9 from 2-4pm.

The kick-off event will give participants the opportunity to mingle with fellow hotel Sales, Marketing, Revenue Management leaders, as well as industry suppliers and vendors. John Parke, founder and President of Leadership Synergies, will be the Keynote Speaker. He will share his expertise on the following topics:

  • Differences between professional education and training
  • How to put your best foot forward in your career and continued development
  • 2020 success discussion – a peek into the future of our industry

You will also get a glimpse into the brand new Wisconsin Chapter of HSMAI and meet the new Board of Directors. The Board is excited to grow this inaugural chapter and invite you to consider joining HSMAI and serving on a committee.

HSMAI Members and Non-Members are invited to join for Free!

Learn more on the Facebook Event Page.

The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as HSMAI’s MEETAdrian Awards, and Revenue Optimization Conference. HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region.  There are three regions: the  AmericasAsia Pacific, and Europe, and a chapter in the UAE.  Each region has geographic chapters and signature programs and services for association members.

Contact Jen Yakimicki Guimond, HSMAI Wisconsin President at jyakimicki@ncghotels.com or Katie Marron, HSMAI Wisconsin VP of Marketing at kmarron@ncghotels.com to be added to the HSMAI Wisconsin distribution list to be in the know of future events.

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Occupancy was up 0.7 percent in Wisconsin for year-end 2016. Most market areas saw an increase in occupancy for the year, with the largest increase in Wisconsin South Area. ADR was up 3.1 percent statewide for 2016, with the largest increase in Eau Claire/Menomonie. For December 2016, occupancy was down 0.3 percent statewide and ADR was up 3.4 percent.

View Smith Travel Data for your region for December 2016 hereThis link is password protected for WH&LA Lodging Members only.

SOURCE: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED. Provided by STR. For detailed lodging performance data for your area, contact STR at 615-824-8664 ext. 3504, or info@str.com*Analysis provided by WH&LA.

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The AHLA Stars of the Industry awards program was created more than 45 years ago to recognize outstanding accomplishments in the lodging industry. While the categories have evolved over the years, the concept is still the same — to honor lodging employees and properties that best symbolize the quality service of the industry. They want to hear your story!

The AHLA  is now accepting nominations for their STARS of the member companies, properties, and employees are eligible to submit an entry. Nonmembers will not be considered. Not sure if your property is an AH&LA member? Just reach out to AHLA Member Services at membership@ahla.com or (202) 289-3100.

Specific award categories are given based on property size. Size distinctions are small property(250 rooms or less) or large property (250 rooms or more). Important points to know about nominations:

  • Nominees can be either self or peer-nominated.
  • Support documentation may not exceed 10 pages. Videos may not exceed 3 minutes.
  • Incomplete entries will not be considered.

This year’s Stars of the Industry awards highlight the best employees from five coveted categories.

  • North Star Award: Lodging Employee of the Year 
  • General Manager of the Year 
    • Small property (250 rooms or less)
    • Large property (250 rooms or more)
  • Stevan Porter Emerging Hospitality Leader of the Year 
  • Paving the Way Award: Women In Lodging 
  • Innovation of the Year
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The mission of the Wisconsin Hotel & Lodging Associate is “To lead Wisconsin’s lodging industry by delivery valued services to and advocating for our members”. Since 1896, WH&LA has represented hotels, motels, resorts, inns, vacation homes, condo hotels and bed & breakfast throughout the state since 1896. Today, our membership is comprised of all types and size of Lodging properties as well as Vendors, CVBs, Chambers of Commerce, Lodging Executives, Educational Institutions, and Students.

We are delighted to welcome three new Lodging Members!

We are also pleased to welcome three new Associate Members!

We look forward to welcoming even more properties into the WH&LA community this year!

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The Wisconsin Hotel & Lodging Association is pleased to announce we are accepting applications for our 2017 Scholarships. This year we have two scholarships available! After over 100 years representing Wisconsin’s third largest industry, we are excited to recognize qualified students with the following  opportunities for their education:

  • The WH&LA Merit Scholarship offers up to $2000 to be applied toward education. Online application available click here.
  • The GMH&LA Cal Worrell Scholarship offers a $1000 to be applied toward education. Online application available click here.

Scholarship Eligibility Requirements:

  • Reside in Wisconsin
  • Enrolled in an accredited member college/university in Wisconsin
  • Declared major in a hospitality program with lodging components
  • Work experience in the hospitality industry

Applications must be submitted by April 12 for recognition.

Distribution of funds available for September 2017. Recipients must be present at the Wisconsin Lodging Conference Luncheon at The Potawatomi Hotel & Casino in Milwaukee, WI on November 6, 2017.

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Survey results from The U.S. Conference of Mayors (USCM) and the American Hotel & Lodging Association (AHLA) showed the valuable partnerships hotels and the travel sector have in cities across the country. According to the survey, the hotel industry is critical to local economics, career opportunities, community development, tax revenue, and growth.

Data was collected by more than 100 mayors, representing cities of 30,000 or more. The AH&LA Education Foundation funded the survey. Check out the key survey findings below, or click here to read the Executive Summary.

  • Tourism and the hospitality industry was cited as the second largest sector of the economy 20%; the healthcare industry was cited as the largest sector at 28%.
  • Nine out of ten mayors said their community would benefit from more hotels.
  • 70% of mayors believe hotels and lodging provide the best opportunity, benefits, and wages within the tourism industry.
  • 68 % of mayors report hotels and lodging are the largest contributors to their city’s destination marketing fund.

 

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