Year End 2011 STR Data Now Available

January 17, 2012 in Smith Travel Data | No comments

Occupancy was up in Wisconsin for 2011 compared to 2010 and nearly all market areas saw an increase in occupancy for the year, with the largest increase in Green Bay MSA. ADR was also up statewide for the year, with the largest increase in Appleton-Oshkosh MSA.

Occupancy and ADR were also up statewide for December 2011 compared to December 2010.

To view Smith Travel Data for your region (now with a separate Door County market area) for year-to-date 2011 (and December 2011 monthly data), click here.

The link above is password protected for lodging members only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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You’re Invited: WH&LA Action Day

January 13, 2012 in WH&LA Membership Features | No comments

REGISTER NOW!

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Record Retention Guide Updates & WH&LA Committees

January 4, 2012 in Industry Update | No comments

WH&LA has updated its Record Retention Guide – the publication is available in the Info Center here.

The above link is password protected for lodging members only. For help logging in, email Michelle in the WH&LA office or call 262/782-2851.

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Interested in serving on a WH&LA committee? Members in good standing are eligible to participate in a variety of committees throughout the year. The committees offer members the unique opportunity to make decisions and recommendations to your Board of Directors plus networking with fellow property owners, managers and industry vendors. All committees meet throughout one full day, three times in 2012, with the Board of Directors meeting the following morning to vote on committee recommendations. 2012 meeting dates and locations are:

January 24 at HotelRED, Madison

May 9 at Lake Lawn Resort, Delavan

September 19 at Jefferson Street Inn, Wausau

No preparation time is required for committee members, we only ask that committee members bring their opinions, objectivity and decision-making skills. Members may serve on multiple committees and are not locked into the committee they sign up for.

The committee sign up form is available here.

 

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WH&LA named in top 25 largest state associations

January 4, 2012 in WH&LA in the Media | No comments

The Milwaukee Business Journal has named the Wisconsin Hotel & Lodging Association the 24th largest association in Wisconsin. The list is ranked by the number of members in Wisconsin (ties are broken alphabetically). WH&LA was also ranked #24 last year.

The top five associations include:

1. Wisconsin Farm Bureau Federation (previously ranked #2)
2. State Bar of Wisconsin (previously ranked #3)
3. Wisconsin Realtors Association (previously ranked #4)
4. Wisconsin Medical Society (previously ranked #5)
5. Wisconsin Institute of Certified Public Accountants (previously ranked #6)

The complete list can be found at milwaukee.bizjournals.com (subscription required).

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AH&LA Releases 2012 Schedule of Events

January 3, 2012 in Uncategorized | No comments

The American Hotel & Lodging Association has a full slate of events scheduled for 2012! AH&LA members are invited to attend the events – all WH&LA members with 51 or more rooms are automatically members of AH&LA. Questions about your AH&LA membership or joining AH&LA? Contact Jennifer in the WH&LA office via email or call 262/782-2851.

The complete 2012 schedule of events can be found here or get more details and register for events at ahla.com.

January 23-25, 2012
The Americas Lodging Investment Summit
JW Marriott & Nokia Theater at LA Live
Los Angeles, CA
The world’s leading hotel investment conference, this is a must-attend event for hotel buyers, sellers, and developers. You’ll also hear rare keynotes from hotel tycoons Donald Trump and Bill Marriott.

February 29-March 1, 2012
AH&LA Legislative Action Summit
JW Marriott
Washington, DC
Get the inside scoop on regulatory and legislative issues straight from lawmakers, members of the Administration, and industry CEOs, then have personal meetings with your Representatives to relay the industry’s message.

June 12-13, 2012
AH&LA Summer Summit
InterContinental Houston near the Galleria
Houston, TX

November 9-13, 2012
AH&LA Fall Conference & International Hotel, Motel & Restaurant Show
Jacob K. Javits Convention Center
New York, NY

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Educational Discounts from AH&LA EI: Guest Service Gold – 20% off

January 3, 2012 in AH&LA Information Resources | No comments

Guests know and value your commitment to making their experience the best it can be. Set the gold standard of guest satisfaction – the commitment goes a long way toward increasing guest trust and confidence, which is the basis for developing guest brand loyalty and increasing revenues.

Guest Service Gold is a comprehensive program designed to accomplish the goal of creating guest service-oriented line-level employees who know how to engage with guests in order to provide memorable guest service.

In the ever changing world of social media, the right guest service can set your brand apart from the others. A successful marketing and advertising plan starts with great customer service – set the gold standard today.

AH&LA members can receive 20% off of this valuable training program through AH&LA Educational Institute by clicking the image above. Questions about AH&LA membership? Call the WH&LA office at 262/782-2851.

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WH&LA Launches Sales Webinar Series in January

December 29, 2011 in Marketing & Social Media | 2 comments

WH&LA’s new Sales Webinar Series launches January 2012, and we’ve got our first educational webinar lined up – Social Media: A Roadmap to Bookings! The deadline to register is Friday, January 6, so sign up now!

Learn where lodging properties should market in social media, why social media is an integral park of any property’s marking mix, and key points about social media. Join Tracy Terry, President and founder of Trust eMedia as she walks participants through the basics to mapping a social media journey.

The webinar is scheduled for Wednesday, January 11 at 2:00 p.m. Cost is $25 per log-in for WH&LA members and $75 per log-in for non-members. Registrations received after the January 6 deadline will increase to $35 per log-in for WH&LA members and $85 per log-in for non-members.

Sponsored by Procter & Gamble

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November STR Data Now Available

December 22, 2011 in Smith Travel Data | No comments

Occupancy was up in Wisconsin for November 2011 compared to November 2010 and nearly all market areas saw an increase in occupancy, with the largest increase in Green Bay MSA. ADR was also up statewide compared to November 2010, with the largest increase in Green Bay MSA.

To view Smith Travel Data for your region for November 2011, click here.

The link above is password protected for lodging memebrs only – email Michelle in the WH&LA office if you need help logging in or call 262/782-2851.

Data is provided by Smith Travel Research, an independent research firm founded in 1985. Smith Travel offers WH&LA members discounts on various STR reports and products. For more information, visit strglobal.com.

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WH&LA Wins Awards of Excellence

December 20, 2011 in WH&LA in the Media | No comments

The International Society of Hotel Association Executives (ISHAE) has recognized WH&LA with two ISHAE Awards of Excellence. The awards were presented and sponsored by USA TODAY and were given out in December at the 25th annual ISHAE Winter Conference in La Jolla, California.

WH&LA was recognized in the the Government Affairs category for the lodging industry’s effort in getting support for an increase in state tourism funding. Recognition in the Public Relations category was for the Gas Card Getaways program WH&LA ran during the summer months, allowing member properties to advertise any special gas card promotions to attract travelers. Both awards were in the category of state associations with annual budgets of more than $500,000.

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Sales & Withholding Tax Updates

December 15, 2011 in Legislative & Regulatory Issues | No comments

The Wisconsin Department of Revenue has posted several updates, reports and publication revisions to its website, with two in particular relevant to the lodging industry, including:

“Tax Release: ‘Buy One, Get One Free’ and Similar Promotions,” which revises an article of the same name, reflecting a law change that went into effect on September 1, 2011.

“Golf Courses – How Do Wisconsin Sales & Use Taxes Affect Your Operations,” also known as “Publication 226″ has been revised.

Additional resources available at the Department of Revenue’s website include the December 2011 “Withholding Tax Update,” with articles like “Current Withholding Rates to Apply for 2012,” “Recent Legislation – Health Care Benefits for Adult Children under 27,” “Federal Wage Statements and Information Returns,” and more.

The above links are password protected for lodging members only. If you need help logging in, email Michelle in the WH&LA office or call 262/782-2851.

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